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Nicole Hess

and her online tidbits

Neuromarketing: Know your audience (better than they know themselves)

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I had the pleasure of meeting up with RockIt Lab’s founder Alex Wall last week over a beer to talk about neuromarketing, what it is about and her thoughts on a few questions. Let’s start with a basic definition of what is neuromarketing. Referencing Wikipedia...

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We're Social Creatures: The Revolutionizing of the World Wide Web

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We're going back to our roots of social interaction. Our online choices are driving the world wide web away from the use of stagnant websites and into offering interactive and personalized experiences. Since the explosion of the use of social networking...

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You're Organization is Communicating Online - Even if You aren't Directing it

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You’re organization has an online statement – even if its not online. How, you ask, is it making this statement? When someone mentions your organization (or business) to someone else, that person is going to search for you online. Whatever appears is...

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