and her online tidbits
June 19 2013
Google's Matt Cutts: Web Spam Benefits From Using Rel="Author" http://t.co/VEfQj7UsLw via @sengineland
June 19, 2013
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Google's Matt Cutts: Web Spam Benefits From Using Rel="Author"
A new video by Google's head of search spam, Matt Cutts, talks about how potentially using rel="author" structured data can help Google's Web spam team improve search quality. Matt Cutts explains that moving from the anonymous Web to a Web with identity helps Google understand the authority and trust of the person writing that content.