and her online tidbits
December 21 2012
Important “@MediaWhizLLC: Marketers: Don't make the mistake of having a mobile app-only approach http://t.co/GY17kVhC”
December 21, 2012
Why a mobile app-only approach is a mistake - Mobile Marketer - Strategy
By Rimma Kats December 21, 2012 Many marketers believe that a mobile application is all they need. However, a mobile app is just one piece of the puzzle and companies need to branch out and implement a variety of channels into their repertoire to accommodate tech-savvy users.
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