and her online tidbits
April 24 2013
Transmedia storytelling - creating engaging stories across platforms. The force be with you! via @seomoz http://t.co/bh7sdoHoVQ
April 24, 2013
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Transmedia Storytelling: Building Worlds For and With Fans
Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process? Transmedia Storytelling is here to save the day!
http://www.seomoz.org/blog/transmedia-storytelling-building-worlds-for-and-with-fans